Comments on: Facebook advertising getting better? http://www.sharpio.com/facebook-advertising-getting-better/ { random thoughts about startups, social media, and technology } Sat, 10 Jul 2010 20:23:03 -0700 http://wordpress.org/?v=2.8.4 hourly 1 By: mlgreen8753 http://www.sharpio.com/facebook-advertising-getting-better/comment-page-1/#comment-610 mlgreen8753 Wed, 19 Aug 2009 16:37:49 +0000 http://www.sharpio.com/?p=494#comment-610 I have heard a lot about using Facebook to <a href="http://www.adwido.com" rel="nofollow">advertise</a>. One of the most creative techniques was a real estate investor who posted an apartment for rent on his wall and status message. To keep the message near the top of his fan's walls he simply changed an unnoticeable detail of the status message every couple of hours. I have heard a lot about using Facebook to advertise. One of the most creative techniques was a real estate investor who posted an apartment for rent on his wall and status message. To keep the message near the top of his fan's walls he simply changed an unnoticeable detail of the status message every couple of hours.

]]> By: Nick Rothman http://www.sharpio.com/facebook-advertising-getting-better/comment-page-1/#comment-592 Nick Rothman Mon, 27 Apr 2009 22:41:52 +0000 http://www.sharpio.com/?p=494#comment-592 Over 1% CTR for that campaign. Certainly one of the keys was using your school logo at a time when you were in a school mindset. Really just playing around with it, but I must say that I think Facebook advertising has great promise. Obviously it's easier to advertise a bar on Facebook than, say, a plumber. Facebook users are in the entertainment mindset, so a bar (and the Sweet 16) are a pretty good draw. But how about stuff we use everyday like super markets? Whole Foods should be showing local ads with local produce specials. <br><br>I am a silent (mostly silent) partner at Zeki's. We'd love to get the wildcat alums in there. Ping me if you are ever in the neighborhood and I'll meet you for a beer. Over 1% CTR for that campaign. Certainly one of the keys was using your school logo at a time when you were in a school mindset. Really just playing around with it, but I must say that I think Facebook advertising has great promise. Obviously it's easier to advertise a bar on Facebook than, say, a plumber. Facebook users are in the entertainment mindset, so a bar (and the Sweet 16) are a pretty good draw. But how about stuff we use everyday like super markets? Whole Foods should be showing local ads with local produce specials.

I am a silent (mostly silent) partner at Zeki's. We'd love to get the wildcat alums in there. Ping me if you are ever in the neighborhood and I'll meet you for a beer.

]]> By: ericwu http://www.sharpio.com/facebook-advertising-getting-better/comment-page-1/#comment-591 ericwu Mon, 27 Apr 2009 19:24:52 +0000 http://www.sharpio.com/?p=494#comment-591 Hi Nick,<br><br>Great campaign. What was your click-through rate? <br><br>Love the bar so let me know next time you have an event for Arizona or anything and I'll try to organize. Hi Nick,

Great campaign. What was your click-through rate?

Love the bar so let me know next time you have an event for Arizona or anything and I'll try to organize.

]]> By: Nick Rothman http://www.sharpio.com/facebook-advertising-getting-better/comment-page-1/#comment-590 Nick Rothman Mon, 27 Apr 2009 19:17:00 +0000 http://www.sharpio.com/?p=494#comment-590 That was my Ad. And Zeki's is my bar. Facebook advertising rocks. In my view, Facebook is finally going to deliver on the internet's grand promise that people have been predicting since the late nineties: highly targeted and effective display advertising. <br><br>That being said, zero Arizona fans showed up at the bar. Oh well. Maybe you'll bring them next time ;)<br><br>Cheers, Nick Rothman That was my Ad. And Zeki's is my bar. Facebook advertising rocks. In my view, Facebook is finally going to deliver on the internet's grand promise that people have been predicting since the late nineties: highly targeted and effective display advertising.

That being said, zero Arizona fans showed up at the bar. Oh well. Maybe you'll bring them next time ;)

Cheers, Nick Rothman

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